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In May 2022 the EICC took on guardianship of Convention Edinburgh – the city’s convention bureau service. We were keen to refresh the communication style for Convention Edinburgh and to set a distinct tone of voice. We asked Dympna to take on this branding exercise creating a new tone of voice guide helping us steer towards a refreshed style of communication.  We’re really pleased with the piece of work that Dympna produced for us.  It is very comprehensive, and extremely useful to anyone creating communications on behalf of Convention Edinburgh.  Along with the tone of voice guide she included writing tips and pointers for digital which are also really useful.